Tuesday, May 03, 2005

Gaming Corporation buys Gambling.com

Gaming Corporation, owner of the UK's gaming website www.casino.co.uk, announced the acquisition Gambling.com.

Gambling.com is the number 1 listing on google.com for "Gambling" search and has over 500 other internet and affiliate sites linking to Gambling.com globally.

Income is primarily generated through pay per click advertising where clients bid to reach higher rankings in the search results, a model used by other search companies such as Google and Overture. This allows advertisers to create and self manage their search listing campaigns from online deposits through to bid management and real time reporting.

This technology also enables Gambling.com to distribute their gaming related listings to other web sites thus increasing their exposure and revenue earning potential.

"We believe that bringing Gambling.com into our portfolio of gaming websites will enable Gambling.com to grow at an accelerated rate with improved profitability and create new revenue streams for our existing business".

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